“Treat Them Like Family, Feed Them Right”
True Bark is dog food done right—wholesome, nutritious, and free from all the unnecessary junk. We believe in real ingredients for real health, crafting meals packed with the good stuff dogs need and nothing they don’t. No fillers, no artificial additives—just pure, honest food for happy, healthy pups.
Design Process
TrueBark was created from my love for my dogs and their tummy issues. I wanted to make a brand that was friendly and inviting and that pet owners could trust. I wanted the logo to be clever and encapsulate the feeling of DOG. I ended up with a final version of the top left corner because it doesn’t follow the simple paw print or bone, but their greatest weapon their nose.













Instructor: Georgena Senior
Tyler School or Art & Architecture